Business environment is changing day by day as technology is disrupting the ways of doing businesses which is making businesses as well as professionals to survive in a competitive environment more difficult.
Our Bachelor of Business Administration (BBA) program focuses on equipping students with knowledge and skills which they would require not only to survive but excel and grow in a complex and competitive business environment. It would also help them to prepare for leadership role in organizations also providing them with solid knowledge and skills for starting their own business.
Bachelor of Business Administration (BBA) program is a four years degree program consisting of 08 semesters.
Who Should Study ?
If you have passion to work for leading organizations at managerial and leadership positions or dream to start your own business then studying Bachelor of Business Administration (BBA) is the right choice for you.
Bachelor of Business Administration (BBA) would lead you to work with:
- Banks
- Multinational and national organizations in Pakistan
- Multinational or national organizations in overseas
- Public Sector
- NGOs etc.
Eligibility Criteria:
Student must have passed FA / F.Sc./ ICS / A level or equivalent (to be determined by the Equivalence Committee) from a Recognized Institution with at least 45% marks or 2nd division on the basis of the respective category of admission, excluding 20 marks of Hafiz-e-Quran.
Semester 1
| Course Code | Course Title | Credit Hours |
| BBA-401 | Introduction to information Technology | 3 (3 – 0) |
| BBA-402 | Introduction to Psychology | 3 (3 – 0) |
| BBA -403 | Freshman English | 3 (3 – 0) |
| BBA-404 | Pakistan Studies & Islamic Studies(Each Course has 2 Credit hours ) | 4 (4-0) |
| BBA-405 | Fundamentals of Accounting | 3 (3 – 0) |
Semester 3
| Course Code | Course Title | Credit Hours |
| BBA-411 | Oral Communication-I | 3 (3 – 0) |
| BBA-412 | Statistics | 3 (3 – 0) |
| BBA-413 | Introduction to Sociology | 3 (3 – 0) |
| BBA-414 | Cost Accounting | 3 (3 – 0) |
| BBA-415 | Macro Economics | 3 (3 – 0) |
Semester 5
| Course Code | Course Title | Credit Hours |
| BBA-421 | Financial Management | 3 (3 – 0) |
| BBA-422 | Marketing Management | 3 (3 – 0) |
| BBA-423 | Business Research Methods | 3 (3 – 0) |
| BBA-424 | Calculus | 3 (3 – 0) |
| BBA-425 | Pakistan Economy | 3 (3 – 0) |
Semester 7
| Course Code | Course Title | Credit Hours |
| BBA-431 | Organizational Behaviour | 3 (3 – 0) |
| BBA-432 | Operations/Production Management | 3 (3 – 0) |
| BBA-433 | Global/International Business | 3 (3 – 0) |
| EBG-601 | English for Employment | 3 (3 – 0) |
| Elective-I | 3 (3 – 0) | |
| Elective-II | 3 (3 – 0) | |
| Elective-III | 3 (3 – 0) |
Specialization in HRM
| Course Code | Course Title | Credit Hours |
| BBA-437 | HR Development | 3 (3 – 0) |
| BBA-438 | Labour Laws in Pak | 3 (3 – 0) |
| BBA-439 | Cases and exercise in personnel/HRM | 3 (3 – 0) |
| BBA-440 | Performance Management | 3 (3 – 0) |
| BBA-441 | Organizational Development | 3 (3 – 0) |
| BBA-442 | Industrial Relations | 3 (3 – 0) |
| BBA-443 | Essential of Training & Development | 3 (3 – 0) |
| BBA-444 | International HRM | 3 (3 – 0) |
Specialization in Marketing
| Course Code | Course Title | Credit Hours |
| BBA-457 | Sales Management | 3 (3 – 0) |
| BBA-458 | International Marketing | 3 (3 – 0) |
| BBA-459 | Brand Management | 3 (3 – 0) |
| BBA-460 | Advertising Management | 3 (3 – 0) |
| BBA-461 | Marketing Research | 3 (3 – 0) |
| BBA-462 | Retail Marketing | 3 (3 – 0) |
| BBA-463 | Services Marketing | 3 (3 – 0) |
| BBA-464 | Tourism Marketing | 3 (3 – 0) |
| BBA-465 | Cyber Marketing | 3 (3 – 0) |
| BBA-466 | Export Marketing | 3 (3 – 0) |
| BBA-467 | Agriculture Marketing | 3 (3 – 0) |
| BBA-468 | Seminar in Marketing | 3 (3 – 0) |
Semester 2
| Course Code | Course Title | Credit Hours |
| BBA-406 | Business Mathematics | 3 (3 – 0) |
| BBA-407 | Financial Accounting | 3 (3 – 0) |
| BBA-408 | Logic | 3 (3 – 0) |
| BBA-409 | Micro Economics | 3 (3 – 0) |
| BBA-410 | Technical Writing & Professional Speech Communication | 3 (3 – 0) |
Semester 4
| Course Code | Course Title | Credit Hours |
| BBA-403 | Business Communication | 3 (3 – 0) |
| BBA-417 | Statistical Inferences | 3 (3 – 0) |
| BBA-418 | Fundamentals of Marketing | 3 (3 – 0) |
| BBA-419 | Business Finance | 3 (3 – 0) |
| BBA-420 | Principles of Management | 3 (3 – 0) |
Semester 6
| Course Code | Course Title | Credit Hours |
| BBA-426 | Money and Banking | 3 (3 – 0) |
| BBA-427 | Consumer Behaviour | 3 (3 – 0) |
| BBA-428 | Human Resource Management | 3 (3 – 0) |
| BBA-429 | Business Ethics | 3 (3 – 0) |
| BBA-430 | Business Law | 3 (3 – 0) |
| BBA-435 | Total Quality Management | 3(3-0) |
Semester 8
| Course Code | Course Title | Credit Hours |
| BBA-434 | Entrepreneurship | 3 (3 – 0) |
| BBA-416 | Management Information System | 3 (3 – 0) |
| BBA-436 | Research Project | 3 (3 – 0) |
| Elective-I | 3 (3 – 0) | |
| Elective-II | 3 (3 – 0) | |
| Elective-III | 3 (3 – 0) | |
Specialization in Finance
| Course Code | Course Title | Credit Hours |
| BBA-446 | Risk Management | 3 (3 – 0) |
| BBA-447 | Corporate Finance | 3 (3 – 0) |
| BBA-448 | Credit Management | 3 (3 – 0) |
| BBA-449 | Auditing | 3 (3 – 0) |
| BBA-450 | International Financial Management | 3 (3 – 0) |
| BBA-451 | Investment & Portfolio Management | 3 (3 – 0) |
| BBA-452 | Financial Statement Analysis | 3 (3 – 0) |
| BBA-453 | Taxation Management | 3 (3 – 0) |
| BBA-454 | Islamic Financial System | 3 (3 – 0) |
| BBA-455 | Seminar in Finance | 3 (3 – 0) |
